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The journey through 2021 has left us with motion sickness. The word normal struggles to find its comfort again as we continue to learn to rest in discomfort as the world relearns how to spin.

When midnight arrives and 2021 is behind us, what will we have learned? In my own personal year, for every thing that went right, three seemed to go wrong. One door would open and several seemed to close. I believed in bigger things and somehow stood microscopically still.

Giving ourselves credit for where we stand in life is extremely difficult. Part of not drowning in discomfort is being able to come up for fresh air. To be able to look at the one thing that did go right, and celebrate. To pat yourself on the back for generating willpower to still be standing. To believe that the best is yet to come.

And as I sit with the light and heavy receipts of this ending year, I've learned that sitting is ok — that even though our legs haven't been in constant movement, they’re preparing to sprint.

Thank you for standing with LENITA, and have a healthy new year!

Love, Nemuel

Portrait by Alex Bohs 


LENITA Flower Truck celebrates a century of flores at The Original Los Angeles Flower Market.

At each new twilight
We change the spotlight

Farmers and growers
Vendors to florists

Individuals united in symphony
Birthing a harmony of beauty

A centennial pattern in constant movement
Celebrating earth’s brightest gift

Where every stage of life is adored and cultures unite
For one performance, where all flores shine

Los Angeles
100 years of color
Home of The Original Los Angeles Flower Market
And home of LENITA



Being able to recall moments from 10 or 20 years ago might be the strangest part of getting older to me thus far. At 33 years of age, I’ve lived just long enough to have this minor luxury. But as our bodies decay each day as our minds get wiser, luxury itself seems further removed from the meaning of existing.

The Original Los Angeles Flower Market (OLAFM) knows a thing or two about aging gracefully. Founded by the American Florists’ Exchange in 1919 and officially incorporated in 1921, this iconic LA institution has lived several seasons. At 100 years old, it's the beating heart of what is now the largest flower district in the United States.

For a century its doors have continued to nourish the floral community and welcome flower enthusiasts from all corners of the world. Within its walls, you can find beauty consuming every square foot; far beyond the blooms — to its people. Hard working hands carrying the torch from previous generations, coloring the now, and inspiring the many Springs to come.

Happy Holidays and cheers to 100 years of flores!

Learn about our OLAFM Collab ︎︎︎
Visit the flower truck ︎︎︎



We invite you to join us early in the morning at The Original Los Angeles Flower Market to meet the vendors that give the market life and the flowers that give it color.

LENITA will be setting up a pop-up shop inside the market featuring our collab t-shirts and merchandise.

Saturday, December 4th
7:00 am - 12:00 pm
754 Wall St.
Los Angeles, CA 90014

Public Admission: $1
Parking, admission and further info ︎︎︎

EST. 2017